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Beauty & Health
The Beard Room
The beard has been used as a symbol for masculinity for centuries and following the beard revival of the last decade, men don’t appear to be in a hurry to return to their clean-shaven ways.
Beards come in all shapes and sizes and there is no simple one-size fits all solution when it comes to the beard. Thanks to the new Braun Grooming range, men can keep the upper hand over their facial hair. Braun’s new Beard Trimmer Dial feature delivers unparalleled grooming precision and gives men the power to express their individual style.
Braun partnered with men’s grooming expert and ‘Master Barber’, Kris Jones, from SpaQ in Sydney, to identify the top five beard styles for winter 2016!
The Victorian Full Beard
As the name would suggest, this is a thick, full beard that covers the upper lip and cheeks, with sideburns down the side of your face, all around your mouth, over your chin and completes a circle under your neck. The full beard first appeared during the Crimean war when the scarcity of shaving soap and cruel Crimean Winters made it impossible to shave. When the war ended, and heroes returned with a full set of facial hair, people began associating the full beard with courage, integrity and honour.
The full beard has a tendency to look unruly so it is important to use a beard trimmer regularly to keep it looking neat.
The Tight Beard
Also a full beard look but with a slightly more professional mood. Whereas the full beard is typically an even length all over, the tight beard is usually trimmed a little shorter at the chin, while still covering the entire face. With the tight beard, you’ll also want to keep the hair on your cheeks trimmed short, whilst keeping the overall natural shape of your facial hair.
Set your Braun beard trimmer to a setting of 2-3 mm and work against the direction of your beard growth. The tight beard requires plenty of attention as you grow it. The hair should be kept short and the lines should be shaped tight. The result— a beard that gives your face some definition and character.
The Five O’Clock Shadow
This is the well-known look of stubble that darkens a man's features in the afternoon, following a morning shave. This look has been sported by Hollywood celebs on red carpets for many decades and it works well if you can grow facial hair quickly. Why the name? The 'five o'clock shadow' phrase was based on the 19th century upper-crust English habit of taking tea at five o'clock.
For your own designer stubble, set your trimmer to 0.5 mm - 1 mm and there you have it – presto!
The Jaw Dropper
This popular look is a modern twist on the traditional ‘Goatee.’ Essentially, this features facial hair on the chin below the lower lip trimmed into a narrower style than its predecessor the Goatee. Goatees have been around for a while so this new version of an out-of-date look is set to be a big hit for 2016!
To achieve this look, comb your beard downwards, set your beard trimmer to 3-5mm, and trim your beard and moustache area evenly all over. Using your beard trimmer without the comb, remove the rest of your moustache and beard, except for a small section underneath slightly wider than your mouth.
The Biker Beard
What do you get if you combine a walrus moustache with a heavy Jaw Dropper? The Biker Beard! The biker beard is an icon of 20th century biker culture and more recently made popular by Walter White in the TV series, ‘Breaking Bad.’ With this look all you need to accessorise your look is a powerful motorbike.
To create this look, use your trimmer to keep your moustache looking sharp and then style the rest of the beard as you would for the Jaw Dropper look. This is a strong statement beard likely to turn head
Braun understands that your beard is a unique expression of your style and, thanks to the Braun Grooming range you now have the tools to create the precise style you desire. With the modern man in mind, the Braun Grooming range features 18 grooming products for head, body and facial hair, putting complete grooming power into your hands. Featuring brand new technology, the Grooming range is one of Braun’s most exciting product launches yet:
new beard trimmer with precision comb features a precision dial that gives you ultimate control over beard length and shape
new improved comb makes it easier than ever to style your beard with accuracy
Cutting-edge trimming technology for unparalleled comfort and precision
Whatever a man’s styling needs are, he will be able to get the perfect look using Braun’s range, which includes the Beard Trimmer, Hair Clipper, Body Groomer and Multi Groomer.
The Braun Beard Trimmer is available now. For more information on the Braun portfolio, please visit Braun
Posted by Botany Town Centre on 27 July 2016 within
Brand and Retail Solutions
AMP Capital Shopping Centres
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